First Career Talk (19 Sep 2012)

Date: 19 September, 2012 (Wed)

Time: 1845 – 2130

Venue: 1/F, Function Room, HKPC Building, 78 Tat Chee Avenue, Kowloon

Language: Cantonese

Admission Fee: Free of charge

Welcome speech by Mr. Francis Fong, Chairman of HKAIM

  • The trend of digital advertising industry in HK
  • Introduction on the Graduate Support Scheme
Sharing by Mr. Ralph Szeto, Business Development Director, CMRS Digital Solutions Limited

  • Social Marketing Campaigns Demo
  • Be a Communicator of Digital and Social Media for Marketing
Sharing by Mr. Johnny Wong, CEO, Hotmob Limited

  • Digital Marketing Campaign/ App Demo
  • How Can One be a Consultant in Mobile Marketing?
Sharing by Mr. Jeff Ng, General Manager (HK), Guru Online

  • Latest Social Media Marketing Campaign
  • What is “Social Media Marketing Specialist”?
Sharing by Mr. Willy Lai, Business Director, Fimmick

  • Multi-channel (Web, Mobile and Social) Marketing Campaign
  • Who is qualified to be “Multi-channel Marketing Specialist”?
Sharing by Mr. Kevin Huang, CEO, Pixel Media

  • Trend of Paid Online Advertising in HK
  • How Can One be a Competent “Online Media Placement” Professional?
Panel Session

  • The representatives of the above mentioned companies will take Q&A of students, and discuss the overall job opportunities and prospects of the digital advertising industry